Helping farmers profit, naturally.

About Agreed

Our mission is to support farmers in the transition to more sustainable, regenerative farming practices. 

This includes providing access to a network of farmers trialling and experimenting with new practices, advice and guidance on trialling practices on your own farm and access to a range of suppliers that can provide the inputs and machinery needed to start your journey. 


Kelly Price


  • Biologist with focus on soil science
  • Launched and exited 2 oncology businesses 
  • 20 years in Data Analytics

Sarah Power


  • Change management expert 
  • Former Vice President at global consulting firm
  • MSc Carbon Management 

Reed Walker


  • Electrical engineer 
  • Former NASA data commercialisation consultant
  • CPG start-up founder